Behind the Seam
A monthly editorial documenting the technical artistry hidden within New Zealand’s local workrooms. We highlight the slow craft and unseen labour that defines our local labels.
The story is found in the making.
The story is found in the making.
FEATURE 01
Winnie Catherine
From heritage roots to the Future of Fashion runway.
The Sustainable Directory
A curated collection of New Zealand labels prioritising integrity over speed. Discover the makers shaping a circular future.
The
Dawn Dress
From Production to Runway
We document the evolution of the Dawn Dress. Tracing every technical detail and hour of unseen labour from the workroom to the runway.
Behind the Seam
Behind the Seam documents the technical artistry hidden within New Zealand’s local workrooms. Read our mission to highlight the hidden labour that defines local labels.
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